Tag: R.B. of McD

SPRING SUMMER FASHION TRENDS 2019 | words designed by John McDavid Lehman III of R.B. of McD + McMarden

I keep daydreaming about summer in LA.  Warm sun, beach fun.  Iced green tea lemonade.

And my favorite:  a wardrobe shift. Here are the spring summer fashion trends to watch for!

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R.B. of McD

SPRING SUMMER FASHION TRENDS 2019

I had a chat with John McDavid Lehman III (founder and creative director of the stunning, uber quality Made in LA leather goods line, R.B. of McD) — and inquired about how he foresees this summer’s styles.

Lehman is a third generation Angeleno whose own style and individuality is as deeply embedded and inspired by the aesthetics and cultural identity of the city he grew up in as the fashion he designs.  Urban, funky and rooted from pop culture — and an influence in all global aesthetics.

CLOTHING FUNCTIONALITY

With R.B. of McD as well as his other line McMarden (which he runs with girlfriend Anastasia Marden), their focus is less on trend and more on the design requirement of comfort & functionality.
 “We like transition pieces that work from day to night with minimal adjustments…from sandals to heels. Our McMarden Marathon leather shorts are the perfect staple piece for day to night.”
McMarden Marathon leather shorts
McMarden Marathon leather shorts

 

“Another key for the summer will be the perfect layering piece. Even when the sun is blazing during the day, LA is famous for quick drops in temperature when the sun goes down. The classic denim jacket will do the trick or to keep the edge, find a light lamb skin jacket. The beauty of leather is that it can block the chill but will breathe as long as it is lined with a natural fabrication. We always line McMarden with a natural rayon, a poly-blend is not your friend during the summer.”

 

hooded jacket for SPRING SUMMER FASHION TRENDS 2019

Lastly, (and I personally love this one) he suggests the exaggerated clutch.  “Summer is going to be all about that one statement piece.”

R.B. of McD clutch for SPRING SUMMER FASHION TRENDS 2019
R.B. of McD clutch

WHERE TO BUY

You can find RB of McD and McMarden at select Barney’s locations, Barneys.Com and McMarden.com — and NOW …at their new boutique.

Located at:

1616 Beverly Blvd
Los Angeles, CA 90026
www.mcmarden.com